26 7 / 2012

New Apple Store in Barcelona. Another great store in a great city. Notice the “in”, not “outside”.
(and guess what? Here in Milan, nothing but two ugly cubicles far away from the city, difficult to reach, in a fucking shopping center which is the saddest location to place a great brand store. Thanks Apple Italia, your brand strategy is certainly supreme).

New Apple Store in Barcelona.¬†Another great store in a great city. Notice the “in”, not “outside”.

(and guess what? Here in Milan, nothing but two ugly cubicles far away from the city, difficult to reach, in a fucking shopping center which is the saddest location to place a great brand store. Thanks Apple Italia, your brand strategy is certainly supreme).

  1. postato da danielesavi